Running a Small Business On-The-Go, Like a Pro
Just about every small business owner travels for business at some point, and has to do business on the road, from a hotel room or an airport lounge. But what if your business is mobile all the time?...
View ArticleSmall Business Secrets from the Lemonade Stand
I was driving down the street in my neighborhood on a recent sunny Saturday when I spotted an odd sight. Two groups of neighborhood kids had set up lemonade stands on opposing sides of the street, each...
View ArticleCreating Long-Term Potential from Your Intern
Gone are the days when the office intern made coffee and ran simple errands. Companies are now looking to interns as a source for job placement. Internship opportunities provide students with a broad...
View ArticleDirect Mail Still Matters. How to Create Pieces That Sell
If you think online advertising, email marketing and social media have made direct mail obsolete, think again. Last year, 65 percent of consumers made a purchase as a result of direct mail, as...
View ArticleFive “Not-To-Miss” Holiday Prep Tips for Every Small Biz
With less than a month out from the “busiest day” for many entrepreneurs and small business owners, preparations are in full swing for the holiday selling season. According to the National Retail...
View ArticleMobilizing shelf space to increase customer satisfaction
With the New Year, it’s time for small businesses to take inventory of current shelf space. No, not actual shelf space inside a store, but your “mobile” shelf space. Traditionally, this space was...
View ArticleYour 2014 Small Biz Checkup Checklist
A New Year calls for a fresh way of doing things. What better time to give your company a marketing checkup? The world of business changes so fast these days it’s imperative to regularly update your...
View Article10 Creative Ways to Use Text Messaging In Your Marketing: Part I
The mobile marketing category is an understandably red-hot marketing topic. As of May 2013, the number of mobile visits to business sites and social media accounted for 27 percent of all Web traffic...
View ArticleThe “New Normal” in Mobile Strategy
It’s no surprise that we have become a technology driven and mobile culture. From tablets to cell phones to e-books, consumers are adapting and utilizing all that mobile devices have to offer. The...
View ArticleTaking a Summer Vacation from Your Small Business
Does taking a personal vacation seem like a pipe dream? As a small business owner, your responsibilities are 24/7, they never stop! And it’s hard to turn it off long enough to unplug and get away....
View ArticleEight Easy Ways to Create More (and Better) Content
Every business today needs to rely on content as a significant driver to influence existing and prospective customers. But, as I’m sure you’ve come to appreciate, producing content, writing things...
View ArticleMobilizing shelf space to increase customer satisfaction
With the New Year, it’s time for small businesses to take inventory of current shelf space. No, not actual shelf space inside a store, but your “mobile” shelf space. Traditionally, this space was...
View ArticleYour 2014 Small Biz Checkup Checklist
A New Year calls for a fresh way of doing things. What better time to give your company a marketing checkup? The world of business changes so fast these days it’s imperative to regularly update your...
View Article10 Creative Ways to Use Text Messaging In Your Marketing: Part I
The mobile marketing category is an understandably red-hot marketing topic. As of May 2013, the number of mobile visits to business sites and social media accounted for 27 percent of all Web traffic...
View ArticleThe “New Normal” in Mobile Strategy
It’s no surprise that we have become a technology driven and mobile culture. From tablets to cell phones to e-books, consumers are adapting and utilizing all that mobile devices have to offer. The...
View ArticleTaking a Summer Vacation from Your Small Business
Does taking a personal vacation seem like a pipe dream? As a small business owner, your responsibilities are 24/7, they never stop! And it’s hard to turn it off long enough to unplug and get away....
View ArticleEight Easy Ways to Create More (and Better) Content
Every business today needs to rely on content as a significant driver to influence existing and prospective customers. But, as I’m sure you’ve come to appreciate, producing content, writing things...
View ArticleRunning a Small Business On-The-Go, Like a Pro
Just about every small business owner travels for business at some point, and has to do business on the road, from a hotel room or an airport lounge. But what if your business is mobile all the time?...
View ArticleSmall Business Secrets from the Lemonade Stand
I was driving down the street in my neighborhood on a recent sunny Saturday when I spotted an odd sight. Two groups of neighborhood kids had set up lemonade stands on opposing sides of the street, each...
View ArticleCreating Long-Term Potential from Your Intern
Gone are the days when the office intern made coffee and ran simple errands. Companies are now looking to interns as a source for job placement. Internship opportunities provide students with a broad...
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